MAKING RETAIL CONNECTIONS

Natalie Bright has written an excellent article about making retail connections for self-publishers. Awesome stuff!

Wordsmith Six

Making Retail Connections

By Natalie Bright

If you’ve self-published a book, it’s up to you to establish retail connections.

An author once told me that he’d only intended to write the book, and never wanted to be a book salesman. Now he’s traveling around with a car full of books. Welcome to the reality of today’s publishing world.  How are people going to read your book, if they don’t know it exists?

As the CEO of YOU, guess who is in charge of book promotion?

Make the Connection

While the internet offers a multitude of book promotion opportunities, for this particular post, I want to talk specifically about working with retail outlets and how to approach owners or managers.

On cold calls, approach them in a friendly, cooperative manner, introduce yourself and ask if they’d like to see your book. Most bookstore owners are always interested in talking to…

View original post 412 more words

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s